YouTube Marketing | 2-Month Course | Skill Training Institute, Alpha 1, Greater Noida

2-Month Program · Video & Creator Growth

YouTube Marketing Course in Greater Noida

16 hands-on modules · 12 tools & platforms · 50+ hours of training · Channel growth, SEO for video and monetisation strategy for creators and brands. Covers YouTube SEO, thumbnails and CTR, ad revenue and analytics, built around real channel and video work from day one.

Duration
2 Months
Modules
16 Modules
Training
50+ Hours
Tools & Platforms
12 Tools

Who this course is for

Built for creators, marketers and business owners who want dedicated, focused training on YouTube channel growth for SEO, click-through rate and monetisation — no prior video or marketing experience needed, every core concept is taught from the ground up.

By the end you'll run keyword research for video, design high-CTR thumbnails and titles, read and act on YouTube Analytics, and build a real growth and monetisation plan the way a YouTube strategist or creator manager would.

1Program structure

Two phases over 8 weeks — from channel strategy and YouTube SEO, through content performance, analytics and monetisation.

PhaseModulesFocus
Phase 1 — Channel Strategy & YouTube SEO01–08Algorithm basics, channel setup, keyword research and metadata optimisation
Phase 2 — Content Performance, CTR & Monetisation09–16Thumbnails, retention, analytics, ad revenue and brand deals

2Full curriculum — all 16 modules

Click any phase to expand its modules, or open a module directly for a detailed description.

Phase 1Channel Strategy & YouTube SEOModules 01–08Algorithm basics, channel setup, keyword research and metadata optimisation+
01Introduction to YouTube as a Growth & Business Platform+

Understanding how creators and brands use YouTube to build audiences and revenue.

Hands-on task · practice checklist
02Understanding the YouTube Algorithm & Recommendation System+

Learning what actually drives YouTube's recommendations and search rankings.

Hands-on task · practice checklist
03Channel Setup, Branding & Positioning+

Setting up a channel with clear branding, positioning and a compelling channel page.

Hands-on task · practice checklist
04Keyword Research for YouTube SEO+

Finding the search terms your audience actually uses to discover video content.

Hands-on task · practice checklist
05Writing SEO-Optimised Titles & Descriptions+

Writing titles and descriptions that rank well and still make people want to click.

Hands-on task · practice checklist
06Tags, Categories & Video Metadata Best Practices+

Using tags, categories and metadata correctly to support discoverability.

Hands-on task · practice checklist
07Content Planning & Niche-Based Content Calendars+

Planning a consistent content calendar built around a clear channel niche.

Hands-on task · practice checklist
08Competitor Research & Channel Audits+

Auditing competitor channels to find gaps and opportunities for your own content.

Hands-on task · practice checklist
Phase 2Content Performance, CTR & MonetisationModules 09–16Thumbnails, retention, analytics, ad revenue and brand deals+
09Thumbnail Design Principles for Higher CTR+

Designing thumbnails that stand out in search and suggested feeds and earn the click.

Hands-on task · practice checklist
10A/B Testing Titles & Thumbnails+

Running structured tests on titles and thumbnails to improve click-through rate.

Hands-on task · practice checklist
11Retention Optimisation: Hooks, Pacing & Editing for Watch Time+

Structuring hooks and pacing so viewers stay longer and watch time improves.

Hands-on task · practice checklist
12YouTube Analytics: Reading & Acting on Channel Data+

Reading YouTube Studio analytics correctly and turning data into content decisions.

Hands-on task · practice checklist
13Building Audience Engagement: Comments, Community & Playlists+

Growing loyal audience engagement through comments, community posts and playlists.

Hands-on task · practice checklist
14YouTube Ad Revenue & the Partner Program+

Understanding YouTube Partner Program eligibility, ad formats and how ad revenue works.

Hands-on task · practice checklist
15Brand Deals, Sponsorships & Alternative Monetisation+

Pricing and pitching brand deals, sponsorships and other revenue streams beyond ads.

Hands-on task · practice checklist
16Capstone: Building a 30-Day Channel Growth & Monetisation Plan+

Building a complete 30-day growth and monetisation plan for a real or sample channel.

Hands-on task · practice checklist · final review

312 tools & platforms you'll use

Everything is taught on real creator tools and the actual YouTube Studio dashboard — not simulations. Swipe or use the arrows to browse every category.

Research & Optimisation6 tools

Finding keywords, planning content and designing thumbnails that perform.

TubeBuddyVidIQYouTube StudioGoogle TrendsKeyword PlannerCanva
Analytics & Monetisation6 tools

Reading performance data and turning a channel into real revenue.

YouTube AnalyticsPartner ProgramSocial BladeGoogle AdSenseContent SchedulerA/B Testing Tools

4How each module is taught

Every module follows the same practical, real-channel lens, so you always know what to expect in class.

1

Concept Walkthrough

Trainer explains the concept with a real channel example first, then the YouTube tool or workflow.

2

Live Along

You apply the same technique, right alongside the trainer, on a real or sample channel.

3

Hands-on Exercise

An independent task applying the concept to a new video or channel scenario.

4

Doubt Clearing

One-on-one help for anyone stuck, before the class moves to the next module.

5

Weekly Assessment

A short practical review of your channel work every week so gaps are caught early, not at the end.

5Projects & portfolio

Three practical, portfolio-ready channel projects across the full syllabus — the kind of work you'll show in interviews or client pitches.

  • Project 1. Build a fully optimised YouTube channel with branding, SEO and metadata
  • Project 2. Design and A/B test thumbnails and titles for a sample video series
  • Project 3. Capstone: 30-day growth and monetisation plan for a real or sample channel

6Assessment & certification

Weekly practical assessments covering SEO, thumbnails, analytics and monetisation workflows, with instructor review and feedback.

Final practical exam across both phases, plus the capstone project used as your demonstrable, portfolio-ready proof of skill.

Certificate of completion, plus resume and portfolio support through our 100% Placement Assist program.

7Quick answers

Do I need an existing YouTube channel to join?

No — you can start a new channel during the course, or apply everything to an existing one; both paths are supported in class.

Do I need video editing skills before starting?

No prior editing skill is needed. The focus is on strategy, SEO, thumbnails and analytics; Module 11 covers just enough editing and pacing concepts for retention.

Do I need my own laptop for the labs?

Any laptop with a browser and internet connection works, since all tools run through YouTube Studio and web-based platforms; institute lab computers are also available in class.

Will I work on a real channel, or is it mostly theory?

You'll apply every module directly to a real or sample channel from week one, ending in a complete 30-day growth and monetisation plan.

Are classes online, offline, or both?

Both. Offline batches run at our Alpha-1, Greater Noida campus; online live batches follow the same curriculum with the same trainers. Morning, evening and weekend timings are available.

What can I do after completing this course?

You'll be ready to grow and monetise your own channel, or take on YouTube strategist, creator manager and video SEO roles for brands and agencies, with a client-ready portfolio and the same placement support.

Ready to see a class live?

Book a free, no-obligation demo class and sit in on a real YouTube channel strategy session before you decide anything.

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